Protecting brands

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Should anyone be able to own ‘Mischa’?

November 9th, 2009 · No Comments · Trade marks

Mischa Barton has done the creative celeb thing and is selling a range of handbags with her own brand.
All well and good, except that when she tried to register a trade mark in Australia for her name, her signature and her logo, she ran into an opposition from Australian company Mischa Accessories, which distributes handbags.
Likelihood [...]

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